It’s a special year for Forthglade as we mark our 50th birthday. As the pioneers of natural wet dog food, our focus remains as strong today as it did when we started in 1971; making natural nutritious recipes with high-quality ingredients, no nasties and gentle cooking methods.
Of course we couldn’t let this landmark birthday pass us by without celebrating. There’s a limited edition birthday recipe, fantastic competitions running all Summer, plus we’re unveiling a new charity campaign ‘50 for 50’, where 50 charities will receive a total of 50,000 meals - we’ve lots planned to help make this year special! We hope you’ll join us in our celebrations too, by sharing your pup’s precious birthday pics with us at #ForthgladeAt50.


birthday celebrations

NEW limited edition birthday recipe

To celebrate 50 years of being a Devon based natural dog food maker we’ve created a new birthday recipe, sardines & haddock with potato and broccoli made with fish landed in Devon and sure to set tails wagging!

50 for 50

What better way to celebrate 50 years of making natural pet food than by recognising the great work achieved by so many dedicated charities across the UK that care for dogs. To mark our milestone birthday we’ve launched our '50 for 50' campaign; donating 50,000 trays of food to 50 deserving charities.

celebrating your pups birthday

In a recent survey we found that a staggering seven in ten (70%) UK dog owners celebrate their canine companions’ birthday every single year. The national poll showed the average British dog owner splashed out £62 on their canine’s birthday this year - with 50% not ashamed to admit that they ALWAYS spend more on their dog than their partner’s birthday. Find out more about the most popular pet gifts and dog owner's favourite ways of celebrating their four-legged friends big day!

bake your own birthday pupcakes

We’ve teamed up with a pet nutritionist to create the perfect bake at home treat that you and your pup can enjoy together! These easy to bake pupcakes are delicious and sure to get the tail wag of approval!

win stuff

special birthday prizes

free prize draw

We've gone BIG for our birthday prize draw!

This month we’ve teamed up with lots of our friends to offer you and your canine companion a selection of prizes you won’t want to miss out on. Enter now to be in with the chance of winning goodies from Luxury Coastal, Poppy & Ted, The National Trust, Sophie Allport, Ruff & Tumble, Red Original, Hugo & Hudson plus lots of delicious Forthglade food.

dog of the month

Could your pup be winner of our extra special birthday dog of the month? Simply upload your favourite snap of your four-legged friend on their big day to be in with a chance of winning £75 worth of Forthglade goodies and a coveted place in our hall of fame.


the latest from our social community

Share your birthday celebrations with us using #ForthgladeAt50