Our 50 for 50 initiative has now closed for applications.

We're sorry that you've missed our 50for50 initiative. Our happy paws initiative will re-start in September 2021,

for more information and to submit your details click here 

Celebrating 50 years of making natural pet food with new ‘50 for 50’ charity initiative

What better way to celebrate a milestone birthday than by recognising the great work achieved by so many dedicated charities across the UK that care for dogs. To mark our big 50 we’ve launched our ’50 for 50’ campaign; donating 50,000 trays of food to 50 deserving charities.

If your charity offers care to canine companions, supports the rehoming of dogs or even offers training to assistance dogs and you would like to be considered for food donations as part of 50 for 50 then complete the details below.

Celebrating 50 years of making natural pet food with new ‘50 for 50’ charity initiative

What better way to celebrate a milestone birthday than by recognising the great work achieved by so many dedicated charities across the UK that care for dogs. To mark our big 50 we’ve launched our ’50 for 50’ campaign; donating 50,000 trays of food to 50 deserving charities.

If your charity offers care to canine companions, supports the rehoming of dogs or even offers training to assistance dogs and you would like to be considered for food donations as part of 50 for 50 then complete the details below.